OUR STORY

Having grown up in Michigan, we are no strangers to the Great Lakes water wonderland that surrounds us. Boating and lake living are amazing gifts, and served as the inspiration behind Great Lakes Swag.

It’s a lifestyle. You call the back of the house the front of the house; You have a lackadaisical approach to wardrobe where t-shirts and flip-flops fill your closets. Your day begins with a beautiful sunrise and a cup-o-joe and ends with an amazing sunset and a cocktail with friends. You know #LifeIsBetterOnTheBoat and #LifeIsBetterAtTheLake

We hope you enjoy our store, and welcome you to visit us on Facebook to keep up to date with the latest news, design releases, coupon codes and pop-up shop dates.